The Ask

Spongelle came to us with flutuating monthly performance, looking for a way to scale their digital presence in a more stable manner.

Utilizing on-site optimizations for SEO and Conversions, followed by baseline campaigns on Facebook and Adwords, we've worked to scale to Spongelle to over $10k in monthly ad spend with additional placements on Pinterest and Bing.

The Solution

With our multi-channel approach to digital strategy, we created a cohesive marketing blend to properly leverage and scale multiple digital channels:

• SOCIAL:  Comprehensive campaigns on Facebook, lnstagram, & Pinterest covering internal audiences and new prospecting.
  
  
• SEARCH:  Branded, non-branded, remarketing, and shopping campaigns across the Google & Bing ad networks. 
  
  
• SEO:  100-point audit+ report, optimizing around organic search results and general online awareness.
  
  
• CONVERSION OPTIMIZATION:  Analysis of site UI & UX to widen the marketing funnel and improve the pathway to purchase.

The Results

Our results give us not only an idea of how the effective the strategy is, but provide a baseline for further strategic adjustments. Our successes with the Spongelle brand are evident not only in the tangible results, but in the brands consistently expanding presence in both traditional and digital spaces.